The Hong Kong Federation of Youth Groups, has commissioned Halo Design Studio to create the new identity for The Hong Kong Student Science Project Competition (HKSSPC), a competition aims at bringing creative ideas for social innovation of the youths.

This message of innovation inspired the identity design, which finds a scientific instrument in combined letterforms and colors that merge to create the logo. The design conveys the idea that HKSSPC as a platform for the youths to develop their creativity and scientific mindset through experiments. We illustrated students cycling in the science city in the poster, representing the theme of HKSSPC this year – “Inspiration from Living – Innovation from Science”.